Embarcadero Experiences 100% Growth in Several Key Markets
SAN FRANCISCO — June 10, 2013 — Embarcadero Technologies, a leading provider of software solutions for application and database development, today announced that RAD Studio XE4 is experiencing another record-breaking year as it brings more developers to the iOS mobile platform. The company's 34 percent (YOY) year-over-year growth in sales is fueled by strong demand for an iOS, Windows and Mac solution that provides support for multiple devices and platforms. Developers around the world continue to commit to RAD Studio technologies and contribute to the product's market momentum.
RAD Studio XE4, which includes Delphi, C++Builder, and HTML5 Builder development environments, was released in April 2013 and is rapidly becoming the app development suite for developers who need to create apps for PCs, tablets, and smartphones. Exceeding all expectations, developers have responded enthusiastically to the new release online, in person and with their pocketbooks.
"Developers have choices when it comes to mobile app development, and they are choosing RAD Studio's approach," said Michael Swindell, senior vice president of products and strategy at Embarcadero. "RAD Studio XE4 is quickly becoming one of the hottest developer products that we have released in years, and customers are taking full advantage of the ability to quickly deliver a great user experience across multiple device platforms."
Key Highlights of RAD Studio XE4 Growth
- Completely new native iOS support (added to Windows and Mac) driving sales with developers.
- Year-over-year revenue numbers are up 34 percent over 2012, with some key markets, including Japan and Brazil, reporting over 100 percent growth.
- Trial activations for RAD Studio XE4 are up 33 percent over the previous release (RAD Studio XE3).
- Embarcadero event attendance is off the charts in 2013 with more than 10,000 registered developers – over half attending live events; comparable in size to Google I/O and Apple's WWDC attendance.
Customers Are Enthusiastic
"We won a $5,000 prize at a coding competition because RAD Studio XE4 enabled us to quickly develop a native iOS app and iterate through versions as we thought of new features. We got it done fast and looking great," said Bob Miller, Product Development Lead at Fenstermaker & Associates, who won the CajunCodeFest using RAD Studio XE4.
"We are witnessing the growth of mobile devices in the restaurant business and need to react to that," said Marco Pesaresi, software development manager at Lasersoft. "Until today, we had enormous difficulty in accessing mobile systems based on iOS. Using Delphi to develop mobile applications and compiling for different environments are the real strengths of this product and what it allowed me as a developer to accomplish."
Special Offers and Availability
Due to overwhelming developer demand, Embarcadero has decided to extend its launch promotion, offering a 10 percent discount through June 30, 2013. To add to the momentum and excitement of this release, Embarcadero is also offering these special promotions for its mobile development solutions through June 30th:
- Savings of up to $450 on RAD Studio XE4, C++Builder XE4 and Delphi XE4
- $300 worth of FREE extras, including TMS Cloud Pack Components for iOS, Mida VCL to FireMonkey Converter, FireMonkey Premium Style Pack
- The Mobile Add-On Pack for Delphi XE4 Professional is 40% off at just $299
- Free Mac access from MacinCloud, so developers can get started developing iOS and OS X apps immediately
More information on the special offers is available at http://www.embarcadero.com/radoffer
CodeRage Mobile Conference
The company has also announced CodeRage Mobile, a free online technical conference focusing on mobile development. For more information on this exciting mobile development event, visit http://www.embarcadero.com/coderage.
About RAD Studio
Embarcadero® RAD Studio XE4 is the multi-device, true native app development suite for developers that need to create apps for PCs, tablets, and smartphones, and get them to market fast. RAD Studio includes the award winning Delphi, C++Builder, and HTML5 Builder development environments. Additional information on RAD Studio is available at: http://www.embarcadero.com/products/rad-studio. A free Instant Trial of RAD Studio XE4 is also available at http://windowsapps.com/rad-studio-trial.html?trial=1.
About Embarcadero Technologies
Embarcadero Technologies, Inc. is a leading provider of award-winning tools for application developers and database professionals so they can design systems right, build them faster and run them better, regardless of their platform or programming language. Ninety of the Fortune 100 and an active community of more than three million users worldwide rely on Embarcadero products to increase productivity, reduce costs, simplify change management and compliance, and accelerate innovation. Founded in 1993, Embarcadero is headquartered in San Francisco, with offices located around the world. www.embarcadero.com
Kulesa Faul for Embarcadero Technologies