Business impact and customer demand among driving forces to make developed software "Thing" solutions
a reality for diverse business applications

SAN FRANCISCO, CA – January 14, 2015 – According to results from the Software for the Internet of Things (IoT) Developer Survey released today by Embarcadero Technologies, 2015 will be a big year for developing business solutions with integrated "Things"(1) – such as industrial sensors, health monitors and smart buildings – to connect with existing and new business solutions. The survey finds the majority (84%) of software developers building IoT solutions in 2015 are targeting business markets, while 16% are exclusively targeting consumers.

The Embarcadero survey, conducted by Dimensional Research, reveals that 77% of development teams will have IoT solutions in active development in 2015 with almost half (49%) of IoT developers anticipating their solutions will generate business impact by the end of 2015, compared to only 12% in 2014. Customer demand (50%) ranks among the top drivers for Thing solution development in 2015.

IoT Solutions Will Be Distributed and Interconnected

Results from the Software for IoT Developer Survey show that software and applications will be critical in IoT solution development in 2015, as developers plan to interconnect Things with multiple systems – including mobile apps, desktop apps, databases, cloud services, enterprise applications, middleware and other IoT devices:

  • 71% of Thing data will move between devices and servers
  • 72% of Things will communicate using multiple technologies
  • 49% of Things will connect to cloud services
  • Android and Windows Desktop will be the top operating systems connected to by "Things"

IoT Will Drive a New World of User Experience

The Software for IoT Developer Survey reveals three out of four developers (76%) think differently about the user experience – including input and output – when developing IoT solutions versus traditional software. While more than half of Things (56%) are expected to use traditional input (e.g., keyboard, button press) in 2015, Thing solutions are moving closer to the vision of Things, which does away with traditional touch:

  • 97% of "Things" will accept non-traditional input (sensors, GPS, line of site, etc.)
  • 37% of "Things" will present information in non-traditional ways (VR, haptic, audible, environmental change, etc.)

"These survey results confirm that IoT is crossing over from consumer gadgets to business productivity and customer engagement," says Michael Swindell, Senior Vice President of Products at Embarcadero. "In the consumer space, individuals connect to IoT typically through a single personal mobile device, with the IoT experience encircling the user. However with business solutions IoT includes users and encircles the business and enterprise assets. The IoT connected applications developers build for the Enterprise are essential to connect the disparate parts of a distributed IoT business solution – from mobile devices, to wearables and sensors, to cloud and on-premises Enterprise back-ends. Software developers will clearly play a pivotal role in driving IoT innovation and business adoption in 2015 and beyond."

About the Software for the Internet of Things Developer Survey

In December 2014, Dimensional Research conducted an online survey for Embarcadero Technologies on the topic of the Internet of Things, which the survey defined as the network of "Things" that contain interconnection technology (i.e. Wi-Fi/Internet, Bluetooth) to communicate with other devices, applications, middleware, and online services. The goal of the survey was to understand trends with new types of "Things" (excluding laptops, smartphones and tablets). After agreeing to a specific definition of "Thing" and "Thing solution", 1,040 qualified participants answered questions about the status of their IoT development efforts, technologies used, and impact on developers. The survey was fielded in English, German, and Japanese. All had responsibility for software development of an IoT solution. Participants represented a wide range of geographies, company sizes, and vertical industries. Survey results are considered accurate +/- 3%, 19 times out of 20.

To download an infographic for the survey or the full report, please visit

About Embarcadero Technologies

Embarcadero Technologies, Inc. is a leading provider of award-winning tools for application developers and database professionals so they can design systems right, build them faster and run them better, regardless of their platform or programming language. Ninety of the Fortune 100 and an active community of more than three million users worldwide rely on Embarcadero products to increase productivity, reduce costs, simplify change management and compliance, and accelerate innovation. Founded in 1993, Embarcadero is headquartered in San Francisco, with offices located around the world. To learn more, please visit

1. For this survey, "Things" does not include traditional endpoints such as laptops, smartphones, tablets, printers or servers.


Media Contact

Lizanne McReelis
Echo Communications (for Embarcadero)
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